By: Krizzia Mei C. Esperanza
The Department of Science and Technology – CALABARZON (DOST-CALABARZON) through its Provincial Science and Technology Center in Cavite (DOST-PSTC Cavite) conducted a webinar on Packaging Trends and Opportunities on February 9, 2021. Around 300 participants from Cavite and other parts of the country, attended the event via Zoom.
Engr. Raul D. Castañeda, the PSTC-Cavite Provincial Director, explained the need for the webinar in his opening message. Since most of the invited participants are entrepreneurs (some are assisted by the office), Engr. Castañeda remarked that the webinar would help the audience in expanding their market. He cited how good and informative packaging adds value to the product and encourages buyers to purchase.
Ms. Gilda De Jesus, Science Research Specialist II of the DOST-PSTC Cavite, introduced the DOST-CALABARZON and its programs. She listed entry points for collaboration between the agency and the participants. Relating to the topic of packaging, the DOST-CALABARZON has identified livelihood development through technological interventions as one of its core programs. The agency organizes trainings on packaging improvement, among others, and offers its laboratory facilities for product testing, nutrition facts analysis, and shelf-life study.
Ms. Gilda De Jesus shares the DOST-CALABARZON profile, programs and services, February 9, 2021.
Moving towards the meat of the webinar, Ms. Ma. Lorelie P. Dorado, Science Research Specialist II of the DOST-CALABARZON Regional Standards and Testing Laboratory (RSTL), facilitated an interactive discussion on the basics of packaging, and packaging technologies. The audience identified several purposes of packaging, such as how it distinguishes products from its competitors, and how it protects them from contamination. Ms. Dorado affirmed these answers explaining further how packaging is both an art and a science. As an art, it communicates brand ideals, and as a science, through effective packaging, the quality of the product is preserved from production to distribution until it is consumed or used. Ms. Dorado also differentiated between common packaging materials, such as plastic, glass, and metal, noting the pros and cons for each of them.
Ms. Ma. Lorelie P. Dorado discusses Packaging Trends and Opportunities, February 9, 2021.
Ms. Dorado proceeded to discuss the mandatory labeling requirements under Administrative Order No. 2014-0030, or the Revised Rules and Regulations Governing the Labeling of Pre-packaged Food Products Distributed in the Philippines. The order dictates food sellers to indicate the brand name, product identity name, net content, ingredients list, name and address of the manufacturer, packer or distributor, and the country of origin. Ms. Dorado introduced modern functions to packaging and labelling, as well. Barcodes, QR codes, and similar stickers allow labels to showcase more information about the product. Other novel packaging ideas include color-changing stickers that help consumers determine product quality, and self-reheating packages.
After a short open forum, Ms. Anna Marie Daigan, Science Research Specialist II of the DOST-PSTC Cavite, closed the event reiterating some of the key points of the webinar. “Packaging is more than just protecting the product,” she said. The DOST-CALABARZON and the PSTCs in the region welcome inquiries and share their facilities to assist entrepreneurs achieve high “product-package compatibility.”